Cannabis dispensary is also known as Marijuana dispensary. These are stores that are permitted by the government to sell cannabis for mainly medical purposes. How to market a cannabis dispensary are various ways you can advertise or create awareness to the public about the dispensary Calgary marijuana delivery. The following methods of marketing can be used:
Social media platforms.
You can create an audio advert and have the dispensary advertised on radio. Be brief and straight to the point.
Radio adverts charges are pocket friendly, it can reach a wide range of people and finally, the adverts are repetitive.
Lack of visuals and some radio stations are not available countrywide.
You can create a video about the dispensary and advertise it on the television.
It is audiovisual, it is repetitive therefore you are certain people will see your advert and it can reach a wide range of people.
It is costly, if the message was not properly conveyed it may be misinterpreted by the public and it is not flexible as it is hard to make changes to the content after production.
Social media platforms
You can upload your advert on social media platforms such as Facebook, Twitter, Instagram, Google and LinkedIn among others.
It can reach a wide range of people, it is affordable, it is flexible as you can make changes to your advert, you are able to get reviews from the public, you can rate your performance and it helps build your brand.
You can get negative comments, your account is prone to hacking, your advert may be misinterpreted by the public and it is time consuming.
Newspapers are widely read by people and therefore it is a good advertising channel.
It can reach a wide range of people, it is affordable and you get your own advertising space therefore you can write as much as you want on it.
You are limited to the literate people and people who love reading newspapers.
By advertising using magazines, you get the attention of the young generation.
You get to reach the young generation and it helps build your brand.
Many people do not read magazines and it is costly.
Brochures, banners and pamphlets.
After creating these you have to distribute them to people.
It is portable and affordable.
It is time consuming.